年轻成年人数字媒体环境中的赌博营销：暴露、赌博风险与即时反应

Advertising restrictions largely remove gambling marketing from mass media, but digital channels, from social media to e-mail, leave room for paid, owned, and earned messages that are difficult to monitor. In a seven-day ecological momentary assessment, 178 Dutch online gamblers aged 18–30 documented encounters with gambling marketing with a screenshot or photo; all 1,377 images were content-analysed. At least one encounter was reported in 42% of assessment intervals and high-risk gamblers recalled more marketing encounters than other participants. Half of the documented marketing came from In