会计教育中的互动多媒体：游戏化学习模块对学生参与和感知学习效果的影响

The increasing integration of interactive multimedia into higher education has created opportunities to enhance teaching and learning experiences, including in accounting education, where students must develop conceptual understanding and apply accounting principles to various learning situations. Gamified learning modules offer an engaging approach by incorporating interactive activities and game elements into the learning process. However, evaluating their educational value requires consideration not only of students’ participation but also of their perceptions, engagement, and perceived lea